Sorry about that!

Newley’s second No.1 is a big step up from “Why?”, thanks mostly to a sympathetic Shadows-indebted backing which lets Newley sound flirtatious instead of just unctious. The lyrics don’t give him much wiggle-room, though. “If I say I love you, do you mind? Make an idol of you, do you mind?” – there are not many ways for a cheeky London chappie to play those.

And so the strange false start of modern British pop fades out with a record that’s uninspiring but hardly a disgrace. Newley, like Adam Faith, had no further No.1s, just a respectable second-tier hit-making career before a turn back to acting (where Englishness has always found ways to pay well). The cockney-pop blueprint hadn’t taken – I think the London focus was part of the problem. Newley and Faith look forward to Mary Poppins more than to Please Please Me, entertaining enough but perhaps already a stereotype, lacking the freshness needed for a bigger impact on pop.

Score: 4

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